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It was the early 1950's. Speedy Alka Selzer and the Campbell Soup Kids danced
across the black and white screens of television sets. Meanwhile, artist Jane
Beckley had been asked by Anthony Rossi, founder of Tropicana® Products
Inc, to sketch an icon that would make his Tropicana® brand stand out
even more clearly in the minds of Americans.
If Tropicana® could be personified, what would such a character look like? She would be fresh, young and a native of the tropics, of course. And she would be called Tropic-Ana®.
The
artist finished her work, and stepped back to look. She suddenly realized
that she had been drawing the image of a four-year-old girl her son Billy
had been playing with that afternoon - Chrissie Kesten. The character had
Chrissie's eyes, her pixie grin, her dimples and rosy cheeks.
Chrissie became the embodiment of Tropic-Ana® at company parties and special events, and in an early TV commercial.
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